Most UK business coaches charge somewhere between £200 a month for group coaching and £3,000 or more a month for one-to-one coaching. Hourly rates usually run from about £50 to £300. With me, Signature Coaching is £2,900 inc VAT per 90-day block (roughly £970 a month), and the 90-Day Plan is a one-off £750 inc VAT.
That's the short answer. The rest of this article explains why prices vary so much, what you should get for your money, and how to work out whether it's worth it for your business.
What do business coaches in the UK charge?
These are typical ranges from UK price guides published in 2026. Treat them as a rough guide, because every coach prices differently.
| Type of coaching | Typical UK price |
|---|---|
| Group coaching or workshops | £200 to £1,000 a month |
| One-to-one coaching | £1,500 to £3,000+ a month |
| Paying by the hour | £50 to £300+ an hour |
| A fixed programme (6 to 12 weeks) | £1,500 to £7,500 |
Sources: ActionCOACH UK, business coaching costs (May 2026); Bizhub365 business coach pricing guide.
Why do prices vary so much?
Five things make most of the difference:
- One-to-one or group. Group coaching is cheaper because the coach's time is shared. One-to-one costs more but is built around your business.
- How often you meet. Weekly sessions cost more than fortnightly or monthly ones.
- What happens between sessions. Some coaches are only available in the session. Others give you message access, scorecards and templates so things keep moving in between.
- The length of the commitment. Some coaches ask for a 12-month contract. Others work in shorter blocks you can stop at the end of.
- Experience. A coach who has run businesses and worked with owners like you will usually charge more than someone just starting out.
What does it cost to work with me?
I keep it simple: two options, both with the price on the website.
| Signature Coaching | The 90-Day Plan | |
|---|---|---|
| Price | £2,900 inc VAT per 90-day block | £750 inc VAT, one-off |
| Who it's for | Owner-led service businesses turning over £250k to £3m | Owners turning over up to £500k who want a clear plan |
| What you get | Fortnightly one-to-one strategy sessions, live scorecards to track your 90-day goals, and message access for quick decisions | A 4-hour strategic audit, a week-by-week 90-day plan, check-in calls at days 30, 60 and 90, and my Growth Toolkit of scorecards and templates |
| Commitment | 90-day blocks, no 12-month contract | One-off, no ongoing tie-in |
Both are built on the Lean Growth System, my three-phase approach: Stabilise, Accelerate, Multiply. See Signature Coaching, the 90-Day Plan or compare the plans.
Before either, there's a free strategy call so we can both check it's the right fit. I don't offer a money-back guarantee. The free call and the shorter 90-Day Plan are there so you can try working with me before committing to more.
Is a business coach worth the money?
It's worth it if it helps you fix something that's costing you more than the coaching does. So before you compare coaches on price, put a number on the problem.
Ask yourself:
- What's the one thing holding the business back? Leads, pricing, follow-up, or you doing everything yourself.
- What is that costing you each month? In lost sales, profit given away on price, or hours you could spend elsewhere.
- How long have you been trying to fix it on your own?
If coaching costs around £1,000 a month and the problem is costing you more than that, the maths usually works. If you can't name the problem yet, start with something shorter, like a 90-day plan, before signing up to anything longer.
What should you ask a coach before you sign up?
- Is it one-to-one or group, and how often do we meet?
- What support do I get between sessions?
- How long is the commitment, and what happens if I want to stop?
- Have you run a business yourself? (I spent 10 years in luxury hospitality, on superyachts and latterly as Assistant General Manager at a five-star Relais & Châteaux luxury lodge in New Zealand, and have since run businesses in furniture, e-commerce, automotive and software.)
- Can I read reviews or speak to a client? (I'm rated 5.0 from 33 Google reviews.)
- What will we measure, so we both know if it's working?
Frequently asked questions
Do your prices include VAT? Yes. Signature Coaching is £2,900 including VAT for each 90-day block, and the 90-Day Plan is £750 including VAT.
Is the first call really free? Yes. The strategy call is free and there's no obligation. We look at where your business is, what's holding it back, and whether I'm the right person to help.
Do you only work with businesses in Hampshire? No. I'm based in Lymington in the New Forest and work with owners across Southampton, Bournemouth, Christchurch, Portsmouth and Hampshire, and with businesses anywhere in the UK online.